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Usage Patterns

Total Online Population (000's) in 2012 67,365
Percentage of Population Online in 2012 82.7%

Demographics

There were 67,364,898 internet users in Germany (representing 82.7% of the population) in mid-year 2012 (June 30, 2012), according to Internet World Stats. (Internet World Stats,October 2012)


76% of the German population used the internet in March 2012, according to BITKOM, the Federal Association for Information Technology, Telecommunications and New Media in Germany. Findings also show that 37% use mobile internet. (eMarketer, May 2012)


There will be 59.6 million internet users in Germany by 2016, according to eMarketer.

Internet users in Germany, 2011-2016:
- 2011: 55.6 million
- 2012: 57.1 million
- 2013: 58.3 million
- 2014: 59.0 million
- 2015: 59.3 million
- 2016: 59.6 million

(eMarketer, May 2012)


Of Europe's 372 million unique visitors, Germany accounted for most users with 50.4 million unique visitors during August 2011, according to comScore. Users in Germany spent an average of 24.5 hours online in the past month, consuming 2,710 pages online. (comScore, October 2011)





Last Updated on Tuesday, 30 April 2013 08:53
 

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