Russia

Usage Patterns

Demographics

There were 61,472,011 internet users in Russia (representing 44.3% of the population) in December 2011, according to Internet World Stats. (Internet World Stats, April 2012)

There were 62 million internet users in Russia in 2011, representing 45% of the population, according to eMarketer.  The number is expected to reach 67.9 million users by 2012 (49.2% of population). (eMarketer, March 2012)

Of Europe's 372 million unique visitors, Russian Federation accounted for 50.0 million unique visitors during August 2011, according to comScore. Users in the Russian Federation spent an average of 21.7 hours online in the past month, consuming 2,332 pages online. (comScore, October 2011)

In August 2011, the Public Opinion Foundation (FOM) in Russia found that home internet access grew by 10%, but since household broadband penetration remained flat, they attributed the increase to mobile internet usage.

Internet users in Russia, by age, July-August 2011 (% of respondents in each group):
- 12-17: 86%
- 18-24: 84%
- 25-34: 72%
- 35-44: 57%
- 45-54: 34%
- 55+: 10%

(eMarketer, November 2011)