Usage Patterns
| Total Online Population (000's) in 2009: | 5,739 |
| Percentage of Population Online in 2009: | 75.5% |
Demographics
There were 5,739,300 internet users in Switzerland (representing 75.5% of the population) in December 2009, according to Internet World Stats. This was up by 168.9% compared to 2000. (Internet World Stats, April 2010)
81.3% of people aged 14 and older in Switzerland had used the internet at least once during the last 6 months between April and September 2009, according to indicators by Statistics Suisse updated in February 2010. During the same period, 73.2% claimed to use the internet regularly (i.e. several time a week).
People aged 50 or older are using the internet globally less than those aged 14-19. The increase in the number of internet users aged 50 or older, although regular, remains too low to close the divide.
Breakdown by age - Regular use of the internet by people aged 14 and older, between April and September 2009:
- 14-19: 90.5%
- 20-29: 93.1%
- 30-39: 88.4%
- 40-49: 81.1%
- 50-59: 72.6%
- 60-69: 51.4%
- 70 and older: 20.9%
Breakdown by Linguistic region - Regular use of the internet by people aged 14 and older, between April and September 2009:
- Suisse alémanique (German-speaking Switzerland): 75.0%
- Suisse romande (French-speaking Switzerland): 70.7%
- Suisse italienne (Italian-speaking Switzerland): 58.8%
- TOTAL: 73.2%
(Swiss Statistical Portal, February 2010)
79.2% of people aged 14 and older in Switzerland had used the internet at least once during the last 6 months between April and September 2008, according to indicators by Statistics Suisse updated in July 2009. During the same period, 70.9% claimed to use the Internet regularly (i.e. several time a week).
People aged 50 or older are using the internet globally less than those aged 14-19. The increase in the number of internet users aged 50 or older, although regular, remains too low to close the divide.
Breakdown by age - Regular use of the internet by people aged 14 and older, between April and September 2008:
- 14-19: 91.8%
- 20-29: 90.8%
- 30-39: 85.0%
- 40-49: 78.7%
- 50-59: 69.6%
- 60-69: 50.8%
- 70 and older: 17.7%
Breakdown by Linguistic region - Regular use of the internet by people aged 14 and older, between April and September 2008:
- Suisse alémanique (German-speaking Switzerland): 72.2%
- Suisse romande (French-speaking Switzerland): 69.3%
- Suisse italienne (Italian-speaking Switzerland): 60.0%
TOTAL: 70.9%
(Statistique Suisse, July 2009)
Access
69.6% of people aged 14 and older in Switzerland had used the internet at home at least once during the last 6 months between April and September 2009 while the percentage reaches 34.3% at work, according to indicators by Statistics Suisse updated in February 2010. (Swiss Statistical Portal, February 2010)
74% of households in Switzerland had internet access in 2008, according to indicators by Statistics Suisse updated in July 2009. (Statistique Suisse, July 2009)
67.1% of people aged 14 and older in Switzerland had used the internet at least once during the last 6 months at home between April and September 2008 while the percentage reaches 32.4% at work, according to indicators by Statistics Suisse updated in July 2009. (Statistique Suisse, July 2009)
There were 3,637,642 active internet home users in Switzerland in June 2009, according to Nielsen Online. This was down by 3.40% compared to the previous month. (ClickZ, August 2009)
Gender
66.7% of female and 80.0% of male aged 14 and older in Switzerland had used the internet several time a week between April and September 2009, according to indicators by Statistics Suisse updated in February 2010. (Swiss Statistical Portal, February 2010)
63.5% of female and 78.7% of male aged 14 and older in Switzerland had used the internet several time a week between April and September 2008, according to indicators by Statistics Suisse updated in July 2009. (Statistique Suisse, July 2009)
eCommerce
36.8% of adult in Switzerland had used the internet to make some purchases online in 2008, according to indicators by Statistics Suisse updated in July 2009. (Statistique Suisse, July 2009)
Online Travel Market
Travel Planning
51.9% of people aged 15 and older in Switzerland had used the internet to search for travel related information in 2008, according to indicators by Statistics Suisse updated in July 2009.
The percentage reached 69.6% among those with home internet access (having gone online at least once in the last 3 months), 73.2% among those going online at home daily and 57.1% among those going online at home once a week or less. (Statistique Suisse, July 2009)
Broadband Access
33.5 out of 100 inhabitants in Switzerland had broadband access in Switzerland in December 2008, according to indicators by Statistics Suisse updated in July 2009. The breakdown was as follows:
- DSL: 23.2
- Cable modem: 9.7
- Fiber / LAN: 0.4
- Other broadband: 0.3
(Statistique Suisse, July 2009)
Last Updated on Monday, 21 June 2010 09:21







