World Overview

These pages show the main international trends in six topics of fundamental importance to the success of any online tourism marketing activity.

How many people have access to the internet and to broadband in particular? How do your customers use the internet when they are planning their travel? Which languages are used most widely on the internet? What are the latest trends in the use of mobile devices for internet access or paying for goods and services?

Answers to these and many other questions are available through the links below: